Feeling that quality boys clothing was underrepresented, Laci Hewett created a collection of coastal lifestyle inspired designs that young boys could live in and love. She started by selling T-shirts to friends and moms groups and was quickly approached to wholesale her merchandise to showrooms in Dallas and Atlanta. She soon landed Ron Jon Surf Shop, the largest surf store in the world, and expanded Saltwater Boys Co. from there. Laci’s wish is that knowing the humble origins of Saltwater helps female entrepreneurs everywhere recognize that the sky is the limit for anyone who is willing move forward and realize their dream. The new retail location for Saltwater Boys Co. is open at 50 Aviator Plaza, Ste 105, not far from the thriving wholesale business. Hours are Monday-Friday, 10:00 a.m. to 4:00 p.m. and Saturday 10:00 a.m. to 5:00 p.m. saltwaterboysco.com.